Have you considered the importance of your personal brand? No matter where you journey in life, or what new horizons may beckon, when you care for your personal brand you're making a long-term investment. A personal brand is the sum total of the... (Read More)

A new term coined by Mitch Joel (dubbed the "Rock Star of digital marketing) astutely captures the now essential task of creating one's digital brand. "A digital-first posture" describes what so many professionals are already doing these days. We... (Read More)

If you’ve ever played around on Google you know that Google tries to guess what you are searching for. This can make for some good laughs and you can learn a lot about what people are Googling on a regular basis. We decided to look at what people... (Read More)

Have you considered taking a more scientific approach to personal branding? Look at it in mathematical terms. Your personality, body type, facial features, and hairstyle all contribute to the impression you make. When you are pulling together... (Read More)

Looking for ways to grow and succeed in your career? Here are three great ways to develop your skills and knowledge: Join a professional group or meetup. Want to be able to meet with other like-minded professionals? Join a professional group... (Read More)

It's the constant struggle of an email marketer — how to get them to open your email and actually pay attention. And a new time management approach called "inbox zero" is making it simultaneously simpler, and more difficult. This email... (Read More)

It's one of the mysteries of the universe: Introverts just happen to be those most likely to excel at crafting and promoting their personal brand. As it turns out, those who shrink back from the limelight often draw an invigorating boost from... (Read More)

By now we all know that SEO has proven itself to be a highly effective tool for growing small business. With knowledge of SEO basics you can easily improve the rank of your website, resulting in more customers. Wether you're mildly experienced with... (Read More)

When a man or woman suffers a tarnished reputation among professional peers, the loss is incalculable. Here are four ways to guard your most important personal asset. Cultivate a transparent persona. Demonstrate your character through... (Read More)

Twitter is its own animal in the social media world. It has its own schedule and needs. Here are some things you may not know about Twitter: An hour is a key time when it comes to Twitter. A tweet has a lifetime of about an hour. This is the... (Read More)